Shopify · In-house training · DACH & online

Operating Shopify shouldn't be harder than the coffee machine in the office kitchen.

I train your team directly on your shop — hands-on, no slide battles. From the fundamentals through marketing setup to AI and technical workflows. So Shopify knowledge lands inside your company instead of staying with an agency.

Book an intro call free of charge · about 25 minutes · via video

Where teams fail without training

Most shops don't fail on technology — they fail because knowledge never lands inside the company. That's exactly where the training starts.

01 — Dependency

Every change goes through the agency

Swap a banner, set up a promotion — and write yet another ticket. After the training your team does it themselves, in minutes instead of days.

02 — Knowledge monopoly

Only one person understands the shop

When the knowledge hangs on a single person, every holiday is a risk. I spread the knowledge across the whole team — documented so everyone can follow.

03 — Potential

The shop can do more than the team uses

Metafields, automations, AI features: Shopify ships a lot that lies idle. In the training I show what genuinely pays off for your case.

How the training comes to you

No off-the-shelf training catalogue — content and scope follow your team and your shop.

  1. Step 01

    Intro call

    You describe where your team stands and where it should go. I tell you honestly whether a training is the right tool.

    free
    about 25 minutes
  2. Step 02

    Needs analysis

    A look at shop and workflows, followed by the training plan with topics and participants.

    included
    before every training
  3. Step 03

    In-house training

    Hands-on training on your own shop, on site or remote — with materials to look things up later.

    on request
    depending on scope & team size
  4. Step 04

    Follow-up

    Open questions from daily work, optionally as monthly team coaching — see the Shopify Retainer.

    optional
    monthly companionship

All prices net. Reverse charge within the EU; invoicing by KEVIN METZDORF LTD.

Book an intro call Not sure which step fits? That's exactly what the call is for — 25 minutes, free of charge. Afterwards we'll both know whether it's a match.

Frequently asked questions

Does the training happen on site or remote?

Both work. Across the DACH region I come to your office; remote works via video with screen sharing on your shop. Many teams combine one on-site day with remote follow-ups.

Who is the training for?

For e-commerce teams, marketing leads and everyone who works with the shop daily — from beginners to advanced users. The content is tailored to the participants' level beforehand.

Which shop do we train on?

On your own. No demo system, no sample data — the team learns exactly the environment it will work in afterwards. Critical steps are practised safely in a duplicate or development theme.

What does an in-house training cost?

That depends on scope, team size and travel. After the free intro call and the needs analysis you receive a fixed-price quote — no hidden items.

Trusted by

Shopify knowledge shouldn't live at an agency or with a single person — it belongs in your team.

25 minutes, free of charge. Afterwards you'll know whether I'm the right fit — and what the next sensible step would be.

  • 7+ years of Shopify & e-commerce
  • 50+ delivered projects
  • DACH — on site and remote
  • 100% hands-on, on real shops